Website & experiential platforms
- Apps
- App simulation
- AR
- XR
- VR
The Digi Difference.
Your Creative-led Digital Growth Machine. One specialised unit, one powerful outcome: creative-centric growth across the full digital spectrum.
- Creative-led
- Digital
- Growth
- Machine
- By
- Clan B
Does digital
work for you?
Digital is vital – the air we breathe. Everyone’s on it. All brands do it. But it’s not exactly easy.
The evolutionary curve is exponential, making it difficult to keep up. Algorithms evolve. New platforms emerge. Audience behaviour flips overnight. Not to mention the rise of AI.
The technology, rules and parameters keep shifting. What works today is often dead tomorrow.
So how can you grow your digital presence in such dynamic conditions?
The diagnosis
Infinite problems.
Identity
Fragmented characteristics or a clearly defined, powerful personality?
Digital auditSymptoms
- 01 Identity?
- 02 Visibility?
- 03 Consistency?
- 04 Strategy?
- 05 Interactivity?
- 06 Conversion?
- 07 Efficiency?
- 08 Economy?
- 09 Passivity?
- 10 Tangibility?
Underlying causes2
Attack the cause
Many of these problems are symptomatic. A reflection of deeper, underlying causes. It usually comes down to fundamental knowledge gaps:
- 01How to build a comprehensive digital brand
- 02How to unlock your full digital potential in an ever-changing environment
One solution — Digi B
Digi B is a specialised unit designed to deliver one powerful outcome: creative-centric growth across the full digital spectrum. From brand identity, consultation and paid advertising, to web development, AI integration and social media, we deliver scalable performance across every aspect of your digital ecosystem.
One machine. Four elements.
-
Creative-led
Creativity first, always. We capture minds with creativity, as attention is the commodity.
-
Digital
The application of data, technology and interactive platforms to target, engage, influence and convert consumers in real time.
-
Growth
The measurable increase in hitting key performance outcomes and strategic objectives, powered by data-driven optimisation across digital strategy, channels and creative.
-
Machine
A system of processes, tools and strategies, designed to deliver consistent growth at scale.
Now digital works for you, improving, scaling and evolving over time.
Our power
Powered by creative intelligence.
Creative Intelligence drives our Digital Growth Machine: a system producing bold digital thinking, defined by rigorous strategy derived from data analytics. Creativity that performs, scales and delivers real growth.
Data+Strategy+Creativity=Performance-driven growth
The mechanics of the machine
Data analytics
Extracting insight from information.
Strategy
The plan turning insight into systemic actions.
Creativity
Translating strategic objectives into bold thinking.
Execution
Design-focused articulation of concepts into crafted executions.
Our philosophy
Digital is an ecosystem.
Many view digital in terms of silos – web, socials, PPC and so on. We see things differently.
To us, digital is one holistic ecosystem. Contingent parts forming a universal whole. Silos replaced by interconnected systems working together.
Everything is interconnected. Every platform has a purpose. Every engagement point contributes to a bigger goal.
The Digi Difference delivers a fully functioning digital ecosystem designed to meet your objectives.
- Consistent brand identity, messaging and storytelling across all platforms
- Creative that disrupts, subverts and grabs attention
- Seamless customer journeys from awareness to conversion
- Measurable growth, longevity and scalability
- Long-term business impact
- Continuous optimisation through real-time data feedback
Our services
How we grow your digital ecosystem.
Social media management
Branding & creative
Consultation
- Strategy
- Positioning
Paid media
- Strategy
- Methodology
- Executions: video and display
ECRM
Selected work
Creativity that performs.
-
Smoking kills. And yet it isn’t easy to communicate the message. No guilt trips or preaching. The pedestal is off limits. Negativity a turn off. Positivity wins. Football is popular amongst the largest demographic of UK smokers. Let’s get people to join and support the club – Smokefree United.
-
Jean London is progressive. Disrupting the jewellery industry in ethos and product. The company is redefining notions of the feminine and its physical manifestation. Forget the artificially manufactured red rope of exclusivity. Jean is innovating around inclusivity. The spirit was there in the abstract. We just had to refine and define.
-
Reality bites… in a good way. PUMA Football were sick of the stylised tripe. The blood, sweat and tears of the game, sacrificed on the brand altar. Football is beauty. Football is pain. Football is messy (pun intended). We blew away the smoke and mirrors to deliver something real. PUMA For Real – win real boots worn by real players in matches.
-
-
Companies grow and mature simultaneously. The once edgy, new kid on the block becomes a power player at the main table. The brand must evolve accordingly. Sandbox 2.0 is an example of the process.
Clan B has worked with
ToyotaNikeWaterAidWaitroseStarbucksSouth BeachDisney PixarNSPCCNS&INissanNHSMAS
Your growth starts now.
Tell us where digital isn’t working for you. We’ll start with the cause.